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The right platform for you.
The right plan for your business.

No matter what you’re trying to capture or accomplish—product clarity, qualitative user insights, UX improvements—FullStory offers flexible plans to meet your organization’s needs. Customers often achieve an ROI of 411% ROI or more.

Enterprise

For large, cross-functional teams who need total clarity into their digital portfolio.

Advanced

For companies that need deep product analytics rooted in qualitative insights to innovate and grow with agility.

Business

For growth-minded teams who need actionable data to discover trends, perfect experiences, and plan roadmaps.

Key capabilities

Tagless autocapture with retroactive data history

Mobile analytics with proprietary privacy protections

Session replay that excludes private and sensitive data by default

Product analytics (funnel analysis, frustration signals, and more)

Proactive segment alerts for impactful user groups

Automated journey mapping

Conversion analysis that automatically highlights opportunities

Optimize your app to keep users coming back with retention analysis (beta)

Powerful controls for user type and access levels

Single sign-on authentication

Robust multi-org management for multiple sites or apps

Access to hands-on professional, premium support

Enterprise

For large, cross-functional teams who need total clarity into their digital portfolio.

Advanced

For companies that need deep product analytics rooted in qualitative insights to innovate and grow with agility.

Business

For growth-minded teams who need actionable data to discover trends, perfect experiences, and plan roadmaps.

Key capabilities

Tagless autocapture with retroactive data history

enterprise
advanced
business

Mobile analytics with proprietary privacy protections

enterprise
advanced
business

Session replay that excludes private and sensitive data by default

enterprise
advanced
business

Product analytics (funnel analysis, frustration signals, and more)

enterprise
advanced
business

Proactive segment alerts for impactful user groups

enterprise
advanced
business

Automated journey mapping

enterprise
advanced
business

Conversion analysis that automatically highlights opportunities

enterprise
advanced
business

Optimize your app to keep users coming back with retention analysis (beta)

enterprise
advanced
business

Powerful controls for user type and access levels

enterprise
advanced
business

Single sign-on authentication

enterprise
advanced
business

Robust multi-org management for multiple sites or apps

enterprise
advanced
business

Access to hands-on professional, premium support

enterprise
advanced
business

Customizations that unlock experience details and help you scale faster

Technology

FullStory for Mobile Applications

Capture the data you need to recreate, understand, and optimize mobile UX.

Our frame-first approach keeps your app running fast, only capturing what’s needed to reproduce user experiences. Sensitive user data stays on the user’s device, where it belongs.

Mobile Apps Add On Feature
Technology

Data Destinations

Harness the power of your complete digital dataset within your data warehouse. Automatically tap into the insights captured by FullStory without dedicating resources to break down data silos and enrich analysis.

Talk to your account representative
Service

Onboarding

Partner with our Onboarding Specialists to quickly leverage FullStory data, uncover and solve business-critical problems, and fine-tune your customer experience.

Learn more
Service

Insights+

Consulting specialists will untangle your most complex digital experience problems, from initial planning and workshops to ROI-driven assessments.

Learn more

Try our free plan

Just starting to ramp up digital intelligence? Get started with our free plan, which includes a base level of sessions and storage.

Sign up for FullStory free

Compare all features

enterprise

advanced

business

DX Data Engine

enterprise

advanced

business

Product Analytics

enterprise

advanced

business

Session Insights

enterprise

advanced

business

Workflow & Collaboration

enterprise

advanced

business

Data Management & Access

enterprise

advanced

business

Security & Privacy

enterprise

advanced

business

Discover the Total Economic Impact™ of FullStory

Forrester revealed an ROI of 400% for one enterprise retailer. Read the study to see how they got these results with FullStory and to explore what it could mean for your business.

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Frequently asked questions

I'd like to try FullStory. Is a free trial available?

Does FullStory have reduced pricing for new startups?

How does FullStory approach privacy?

Can I use FullStory and still be compliant with the GDPR or CCPA?

How do I increase the number of server-side events I receive every month?