Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
Why Digital Experience Intelligence works for retail teams
How leading online retailers use DXI to continuously optimize the digital customer experience.

3 benefits of onboarding journey maps (and a 5-step approach to build one)
Here’s everything you need to know about using customer journey maps to create a new user experience that drives loyalty and retention.

Hudson’s Bay Company innovates its digital shopping experience with FullStory
With FullStory's DXI platform, product owners can now diagnose and prioritize issues based on real-time shopper interactions.
FullStory goes remote
We believe FullStorians should have the ability to work from any place they thrive—whether that's at home, at the office, or a combination of the two.
Harmonizing the build with Bazel: Part 1
Build architecture challenges we face at FullStory as we grow and how Bazel helps us solve them.

The 8 mobile metrics high-performing teams must track
Start tracking the high-impact stats that can make or break your mobile app experience with this guide.

Show me the money: Proving bottom-line results from digital experience
Set your team up for success with strategies for linking DX optimizations to revenue opportunities.

Why is product analytics so important?
We dive into why product analytics is important to customer experience and how you can become better data-informed.

LuckyVitamin leverages FullStory to break down data silos and reduce time to resolution by 20%
FullStory offers the LuckyVitamin team much-needed qualitative context to bugs and digital experience errors via Session Replay capabilities.