Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

CINC increases conversions and reduces churn in mobile app experiences with DXI
CINC easily finds and fixes mobile issues and gains context for complex support issues with FullStory.
Technical program management: Why we started a TPM team at FullStory
The Technical Program Manager is responsible for building and operating high-impact, cross-functional programs that span the entire organization.

Finding signals through the noise
Transform user behavior data into over a dozen preconfigured signals to find key user engagement trends.
Categorical vs. quantitative data: The difference plus why they’re so valuable
Categorical & quantitative variables both provide vital info about a data set. But each is important for different reasons and has its own pros/cons.

Sendoso provides specialized support and innovates new features with FullStory
When a user experiences a problem, the Sendoso team can watch their session in FullStory to understand if the problem is a bug or user error.
Easing component discovery with our babel annotate React plugin
With our babel plugin, you can identify page elements for end-to-end testing and understand user behavior while protecting privacy in your React apps.

Comparison guide: Product analytics and digital experience intelligence
Do you need product analytics or digital experience intelligence? Explore your options in this report.

Qualitative vs. quantitative data: what's the difference?
Qualitative and quantitative data differ on what they emphasize—qualitative focuses on meaning, and quantitative emphasizes statistical analysis.

Thomas powers better digital experience with integrated technologies and a robust A/B testing program
FullStory has been a critical tool in helping Thomas adopt a user-focused mindset, rather than making opinion-based decisions.