3 parables for perfect ecommerce product management

This short collection of stories provides insights and actions to improve your product management.

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What can elephants, milkshakes, and 4,000 fighter pilots teach us about ecommerce product management?

When it comes to the digital shopping experience, today’s always-online customer expects nothing less than perfection. That’s why as an ecommerce product manager, having an efficient and effective process that builds a delightful online shopping experience is critical.

In this short collection of stories, you’ll find insights and immediate applications to improve your ecomm PM process, including:

  • A framework for turning customer problems into eComm product solutions

  • Why product teams are blind to the limitations of cross-team communication

  • How quantitative analysis can result in the “flaw of averages”

Get the complete guide, here.