Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

Emphasizing trust in the FullStory Partner Program
Explore the five key steps we take to ensure every FullStory partnership is built on a foundation of trust.

Product analytics is science, and autocapture is a catalyst. Here’s why.
FullStory co-founder Joel Webber dissects product analytics by way of the scientific method, and explains why autocapture is a must.

CINC drives millions of dollars in ROI with FullStory and Optimizely
With support from CXperts, CINC uses FullStory and Optimizely to build a revenue-impacting data-driven experimentation strategy.

4 knowledge management tips for growing product teams
Agata Bugaj, FullStory SVP of Product, and Madhu Muthukumar, Notion CPO, share first-hand learnings from overseeing rapidly growing product teams.

Your passport to better digital experience: 4 DX data opportunities for the travel and hospitality industry
Discover where travel and hospitality leaders are focusing their DX efforts in this article based on findings from a survey conducted by Forrester.

Ecommerce and DX data: 3 struggles (and 3 successes) of today’s online retailers
In a Forrester study commissioned by FullStory, retail and ecommerce business leaders shared challenges and successes with DX data and analytics.

The 3 biggest DX data challenges SaaS and tech companies face
Based on a recent survey, here are the top three challenges faced by SaaS and tech companies when it comes to DX data, and how FullStory can help.

5 ways SaaS marketers use DXI for action-ready insights
We rounded up five ways FullStory marketers use FullStory in day-to-day practices to monitor key metrics, optimize for success, and meet objectives.

Introducing Trust as a watchword
Our watchwords are our guiding principles—the foundational values we turn to when making everyday decisions and when navigating uncharted waters.