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Tips, tutorials, guides, and product insights from Fullstory experts

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Blog Post

The 4 potential problems with heatmap tools

Heatmaps visualize aggregate user behaviors (clicks, mouse movements) on a website/app using color. Learn how heat map tools work—and how they don't.

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Blog Post

Fullstory crosses the pond, expands to Europe

With a growing global customer base and expanding network of European partners, we are officially crossing the pond—and we couldn't be more excited.

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Blog Post

Clay Christensen's Jobs to Be Done framework: How to build better products

What is the Jobs to Be Done framework? Learn how Clayton Christensen's JTBD theory helps develop better products.

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Blog Post

Pivoting in crisis: How to deliver value to your customers right now and drive long-term loyalty

How can brands pivot quickly to meet changing customer needs? Here's a simple step-by-step process with actionable tips.

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Blog Post

Close the customer feedback loop with Medallia and Fullstory

Feedback management platform, Medallia, partners with Fullstory to provide joint customers with a 360° view of your customer experience.

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Blog Post

The qualitative + quantitative digital experience flywheel

Here's how you can quantitatively analyze your qualitative digital experience data to unlock an entirely new workflow.

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Blog Post

Now you can star your segments in Fullstory

Organize and access your most important cohorts of user sessions easily in Fullstory with Starred Segments.

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Blog Post

Improve your digital experience with Qualtrics and Fullstory

Fullstory’s partnership with Qualtrics makes it easy for companies to combine qualitative customer feedback with robust, digital experience data.

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Blog Post

Fullstory now SOC 2 Type II certified

You've seen that strange combination of letters, numbers, and Roman numerals before: "SOC 2 Type II." What does it mean and why does it matter?

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