Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
New survey reveals consumers are loyal to experiences, not brands (and debunks 4 other common CX myths)
A new global consumer survey reveals startling truths about consumers’ expectations and frustrations when transacting online.
Project vs. product thinking: Why you need both to succeed
Learn the differences between these two types of thinking and how product teams can leverage them to create better user experiences.
3 ways to transform insights into better user experiences
For metrics you want to investigate, FullStory harnesses complete DX data to surface insights without requiring you to build a performance dashboard.
How Data Layer Capture gives you the best of both (data) worlds
DLC combines autocaptured interaction events with custom events in your existing data layer to form a seamless picture of your digital experience.
How product analytics plays a part in each phase of DX maturity
Find out how product analytics and Digital Experience Intelligence change from one phase of DX maturity to the next.
FullStory is now available on Google Cloud Marketplace
With FullStory, Google Cloud customers can access comprehensive and actionable data across Google Cloud products.
5 career superpowers unlocked with FullStory Product Certification
Here are the top five ways being a DXI expert enhances your career and makes you a superhero at work.
Tattoos, customer love, and a lesson in following your inner compass: A quick Q&A with Dar Miranda
A Q&A with Dar Miranda, VP of Product, UX, and Design at DailyPay, on empathy, customer obsession, and why she got a FullStory tattoo.
4 must-watch sessions from Spark 2022
Kirsten Newbold-Knipp, FullStory CMO and emcee of Spark, reflects on just a few of the stand-out moments from the first DXI conference.