Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

Why empathy is at the heart of our career development program
At FullStory, we believe in taking an empathy-first approach to career growth and development. Here's that that looks like day to day.

5 opportunities to optimize ecommerce experience and conversion
Optimization strategies for key touchpoints in the ecommerce customer experience, plus some real-world examples of ecommerce optimization in action.

Build your own automated sync bot via GitHub Actions
A technical walk-through of our solution using GitHub Actions to sync up files in our open-source repositories with our closed-source code changes.

More than Pride month: QueerStorians and company culture
The story of how QueerStorians, an LGBTQ+ Employee Resource Group, was founded at FullStory.

5 simple strategies to improve checkout flow and reduce cart abandonment rates
Five areas to focus on to improve your online store’s checkout flow, which can directly reduce cart abandonment rates.

3 digital insights SaaS companies may be overlooking
FullStory CEO Scott Voigt and CMO Kirsten Newbold-Knipp walk through best practices from their recent SaaStr Enterprise conference presentation.
4 expert strategies to optimize your product feedback loops
How effective product managers can use feedback loops to make more informed product decisions.

Surfacing experience unknowns with new engagement signals
Using FullStory engagement Signals for a better understanding of user behavior and frustration.

Gartner reports that Digital Analytics are must-have tech for ecommerce success
Why a Digital Analytics solution like FullStory should be part of your ecommerce technology ecosystem.