Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
3 ways to improve mobile ecommerce experience
More and more visitors are ditching desktop for mobile ecommerce. Learn actionable ways to improve the experience of your mobile visitors.

5 expert insights for a better ecommerce site experience
Digital pros from three leading retailers share their best practices for building better ecommerce experiences.

Carvana optimizes critical features using FullStory, without sacrificing site performance

Keeping users’ heads in the game: Optimizing mobile sports betting apps
By placing focus on optimizing betting user experience, organizations can keep users’ heads in the game.

TrueCar doubles down on customer-centricity, boosting engagement and increasing conversions with FullStory
Using FullStory to gather experience data, the TrueCar team was able to validate functionality and make a case for improvement.

Hudson’s Bay Company innovates its digital shopping experience with FullStory
With FullStory's DXI platform, product owners can now diagnose and prioritize issues based on real-time shopper interactions.

Actionable approaches for building and analyzing ecommerce conversion funnels
How to build useful, scalable conversion funnels to inform ecommerce experience improvements.

5 opportunities to optimize ecommerce experience and conversion
Optimization strategies for key touchpoints in the ecommerce customer experience, plus some real-world examples of ecommerce optimization in action.