Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
What's a scroll map? How to build, analyze, and use scroll maps
See how far users scroll and get stakeholders on the same page when it comes to prioritizing content and features within a given page design.
Infographic: 1600+ consumers speak out about online shopping habits
Learn what shoppers think about ecommerce versus in-person retail, and what companies can do to adapt.
5 quick ecommerce insights from retailX
Here are five lessons FullStory CMO Kirsten Newbold-Knipp learned from retailX 2021.
5 experimentation strategy tips for an unpredictable future
Uncertainty is likely to be the status quo for the foreseeable future. Experimentation helps harness this change for growth. Here's how.
5 ecommerce strategy tips for an increasingly online world
Ecommerce is the new way people buy just about everything—and it’s not going away. Learn how online retail teams can maximize growth.
LuckyVitamin leverages FullStory to break down data silos and reduce time to resolution by 20%
FullStory offers the LuckyVitamin team much-needed qualitative context to bugs and digital experience errors via Session Replay capabilities.
TrueCar doubles down on customer-centricity, boosting engagement and increasing conversions with FullStory
Using FullStory to gather experience data, the TrueCar team was able to validate functionality and make a case for improvement.
HBC's Saks Fifth Avenue innovates its digital shopping experience with FullStory
With FullStory's DXI platform, product owners can now diagnose and prioritize issues based on real-time shopper interactions.
Building the ideal ecommerce tech stack for growth
How to build an ecommerce stack that’s tailored to your business—and, more importantly, your customers.