Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
Finding Needles in a Haystack: 5 Ways to Focus and Align on Optimizing Digital Experiences
Learn how DXI can help keep cross-functional teams focused and aligned on optimizing digital experiences

Qualitative vs. quantitative data: what's the difference?
Qualitative and quantitative data differ on what they emphasize—qualitative focuses on meaning, and quantitative emphasizes statistical analysis.

The state of digital shopping 2021
Findings from a 2021 holiday survey conducted by FullStory

Ready, set, go: How to holiday-proof your digital experience strategy
Use this guide to ensure your ecommerce strategy is ready for an unprecedented holiday shopping season.

$1B beauty brand, Younique, revolutionizes digital product management with FullStory

How Digital Experience Intelligence supercharges your tech stack
Look for DXI solutions that offer a robust library of out-of-the-box integrations and open APIs to help build a best-in-class tech stack.
4 ways DXI helps globally dispersed teams
No matter where your users are—or where your team is—Digital Experience Intelligence tools can pinpoint user friction. Here’s how.
5 quick ecommerce insights from retailX
Here are five lessons FullStory CMO Kirsten Newbold-Knipp learned from retailX 2021.
5 user experience optimizations for the best holiday season ever
What can you do to ready your site or mobile app for the coming shopping frenzy? Learn actionable ways to optimize your user experience.