Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

How to use empathy to create stronger customer journey maps
What is a customer journey map, how does it relate to product and marketing teams, and where can empathy help? Let's find out.
4 things you need to know about mobile Digital Experience Intelligence
Learn how to choose a Digital Experience Intelligence platform for your mobile product.

5 ecommerce strategy tips for an increasingly online world
Ecommerce is the new way people buy just about everything—and it’s not going away. Learn how online retail teams can maximize growth.
3 ways to improve mobile ecommerce experience
More and more visitors are ditching desktop for mobile ecommerce. Learn actionable ways to improve the experience of your mobile visitors.

5 expert insights for a better ecommerce site experience
Digital pros from three leading retailers share their best practices for building better ecommerce experiences.

Keeping users’ heads in the game: Optimizing mobile sports betting apps
By placing focus on optimizing betting user experience, organizations can keep users’ heads in the game.

Actionable approaches for building and analyzing ecommerce conversion funnels
How to build useful, scalable conversion funnels to inform ecommerce experience improvements.

5 opportunities to optimize ecommerce experience and conversion
Optimization strategies for key touchpoints in the ecommerce customer experience, plus some real-world examples of ecommerce optimization in action.

5 simple strategies to improve checkout flow and reduce cart abandonment rates
Five areas to focus on to improve your online store’s checkout flow, which can directly reduce cart abandonment rates.