Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
The guide to understanding user frustration online
Bad experiences drive customers away. Discover the main causes of online frustration and how to fix 'em.
3 ways web performance is critical for digital customer experience
When it comes to customer experience online, web performance is a critical for driving brand love, loyalty, and your business's bottom line.
Why won't they click this button? Conversion audits for busy marketers
Learn how to increase your conversion rates through simple but effective site audits using FullStory session replay.
Shopify improves their help center with Session Replay
Help centers are scary—users need answers that solve their problems quickly. Shopify improves the user experience by using FullStory and Optimizely.
What is a heatmap? How to create and analyze them
Website heatmaps are one of the quickest ways to visualize and analyze large datasets. Find out what heatmaps are, how they’re created, and how you can use them to make data-driven decisions.
The definitive guide to session replay
Session replay reproduces your user's online experience. But how should you use it? And how can you learn from it?