Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
What is UI design? And how can you use it to create a perfect experience?
User interface design is a critical component in website and app optimization, conversion, and user happiness.
What is user friction? How to avoid the mistakes and optimize your UX
User friction is when something stands in the way of creating an optimal user experience. Discover how you can use it to boost your usability.
What is quantitative data? How to collect, understand, and analyze it
A comprehensive guide to quantitative data, how it differs from qualitative data, and why it's a valuable tool for solving problems.
What is qualitative data? How to understand, collect, and analyze it
A comprehensive guide to qualitative data, how it differs from quantitative data, and why it's a valuable tool for solving problems.
How to understand, use, and build customer journey maps
A customer journey map is key to building a solid marketing strategy. We cover everything you need to know about customer journey maps, their different types, examples, and the steps to making your own.
What is a dead click? How to find and fix dead clicks for better UX
Dead clicks or dead links occur when a web page or email address cannot be found. Learn more about dead clicks and how they can impact your business.
What are rage clicks? How to identify and address them
Find out what rage clicks are and why these frustration signals can be an insightful tool to better your customer experience.
Webinar: 3 reasons why 2022 is the year to streamline your DX data insights
Why global digital experience leaders are improving and streamlining data insights.
3 benefits of onboarding journey maps (and a 5-step approach to build one)
Here’s everything you need to know about using customer journey maps to create a new user experience that drives loyalty and retention.