Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

Jacaranda Finance improves conversion rates by 20% with FullStory
How Jacaranda, an Australia-based online loan service, improves the user experience, from application to customer support.

What is A/B testing? And why is it so important?
A/B testing is the process of comparing two versions of the same product to determine which is the most compelling for users. Learn more about A/B testing here.

Consumer survey: The industries that are nailing digital experiences (and which have room to grow)
Consumers rate their digital experiences for retail, grocery, finserv, healthcare, and utilities.

Consumer survey: Global digital experience trends for 2023
Find out what makes your company’s digital experience win—or lose—customers.

How DailyPay uses FullStory’s intelligence, integrations, and insights for better CX
Find out how 9 DailyPay teams are using DXI to transform their customer insights and feedback loops.

The power of data-driven experimentation with FullStory, Optimizely, and LexisNexis
How industry leaders are fine-tuning their efforts across digital touchpoints, including mobile apps.

The definitive guide to session replay
Session replay reproduces your user's online experience. But how should you use it? And how can you learn from it?

Fight for Curiosity — Evan Michner, Head of Product
World-class teams are driven by curiosity – constantly searching for sparks that drive their product.

Nominate the people and teams behind your favorite digital experiences
Reserve your spot now for Spark–the first and only Digital Experience Intelligence (DXI) conference– hosted by FullStory.