Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
The guide to understanding user frustration online
Bad experiences drive customers away. Discover the main causes of online frustration and how to fix 'em.
Gartner®, Hype Cycle™ for User Experience
Understand how product analytics supports UX as a core competency.
How to use data analytics to improve customer experience
Customer experience analytics is the process of studying and understanding how customers interact with a business at different stages.
User sessions: Definitions + how to track and analyze them
What exactly are user sessions, and how do you analyze them? Let us break down the answers to these questions and more.
Customer journey tools: Top rated and best available
Journey mapping tools help marketers identify pain points, tailor interfaces, and cultivate efficient, enjoyable experiences for customers.
EMEA: The state of digital experiences 2023
Get a complete look at digital customer experience trends for EMEA in 2023 and beyond.
Quiet Critics: Uncovering the hidden customers costing your brand a fortune
A guide to understanding the frustrated customers who don't leave feedback—and aren’t likely to return.
Consumer survey: 4 takeaways for German businesses
German consumers reveal what frustrates them when transacting online and how businesses can improve their DX to meet shopper expectations.
What are website analytics? A complete starter’s guide
If you own a website, then you should be tracking your website’s statistics. Here, we define website analytics, explain what they mean, and share tools and resources to help you track them.