Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
User retention metrics 101: The most important metrics to use
There are many ways execute of a user retention strategy, but it won't mean much unless you know which metrics to track.
Consumer survey: Global digital experience trends for 2023
Find out what makes your company’s digital experience win—or lose—customers.
The definitive guide to session replay
Session replay reproduces your user's online experience. But how should you use it? And how can you learn from it?
Infographic: How online shopping habits are changing in 2022
A peek at our survey of over 1500 consumers on their shopping habits, plans, and frustrations in 2022.
What is digital experience analytics? The complete guide
Digital experience analytics is the measurement of user experience on digital businesses, applications, and products in order to design better experiences.
What is a conversion funnel? The complete guide
A conversion funnel describes the process visitors go through to become customers. It helps marketers analyze their efforts, optimize conversions and find ways to improve their funnels.
What is mobile analytics? The complete guide
Providing fast and accurate insight into your users' mobile activities is crucial to staying competitive. Learn how mobile analytics tools can help you gain this insight.
Form abandonment: How to avoid it and increase your conversion rates
Most websites or apps see high rates of form abandonment. Here's how to identify where and why users are dropping off—and how to fix the problem.
What's a frustrated session? All you need to know for a better UX
Find out what a frustrated session is and how it impacts your website or app, and why you need to avoid them.