Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

Filter by Role
Filter by Type
On-Demand Webinar

Show me the value

Principal CX Manager Tiina Helminen shares her experience working with some of EMEA’s biggest brands.

Watch now
Blog Post

User sessions: Definitions + how to track and analyze them

What exactly are user sessions, and how do you analyze them? Let us break down the answers to these questions and more.

Read the post
Customer journey tool header
Blog Post

Customer journey tools: Top rated and best available

Journey mapping tools help marketers identify pain points, tailor interfaces, and cultivate efficient, enjoyable experiences for customers.

Read the post
Customer Story

User-generated content industry leader Bazaarvoice delivers 20% faster response time with FullStory

Learn how this leader in UGC significantly speeds up review response time, accesses hidden CX insights, and removes silos with Digital Experience Intelligence.

Read their story
Leveraging Product Operations to realize your vision for the Product team
On-demand webinar with Becky Asch, Head of Product Operations, FullStory

Leveraging Product Operations to realize your ideal Product team

FullStory’s Head of Product Operations shares best practices for building a Product Operations function.

Watch the video

EMEA: The state of digital experiences 2023

Get a complete look at digital customer experience trends for EMEA in 2023 and beyond.

Read the report
A dashboard in the FullStory app
Blog Post

14 great digital analytics tools on the market today

Review the top analytics tools on the market today and learn how they can be beneficial to your business.

Read the post
A dashboard in the FullStory app showing page activity over time
Deep Dive

What are website analytics? A complete starter’s guide

If you own a website, then you should be tracking your website’s statistics. Here, we define website analytics, explain what they mean, and share tools and resources to help you track them.

Start learning
A conversion funnel in the FullStory app showing a 12% purchase rate
Deep Dive

What is marketing analytics? Tips, tricks, and getting started

Marketing analytics is a way of using data to benefit your marketing communications. It’s about looking at the data behind your marketing to figure out what your customers want. That way you'll know what's working and what isn’t.

Start learning