Resources

How to convince your product manager that a bug needs fixing

Customer support is at the front lines of bug identification, but going from front line knowledge to fixing bugs takes a blend of tact  and data.

What is a heatmap? How to create and analyze them

Website heatmaps are one of the quickest ways to visualize and analyze large datasets. Find out what heatmaps are, how they’re created, and how you can use them to make data-driven decisions.

What is conversion rate optimization? How to optimize your way to success

A comprehensive guide to conversion rate optimization, how important it is, and how you can use it to boost your bottom line.

Finicity enhances customer experience and sensitive data management with FullStory

Thomas powers better digital experience with integrated technologies and a robust A/B testing program

FullStory has been a critical tool in helping Thomas adopt a user-focused mindset, rather than making opinion-based decisions.

Fortive powers evidence-backed
 digital testing across 40+ websites

With FullStory, Fortive is able to evaluate site usage on a granular scale, and fully understand bottlenecks users are facing.

CINC increases conversions and reduces churn in mobile app experiences with DXI

CINC easily finds and fixes mobile issues and gains context for complex support issues with FullStory.

3 digital insights SaaS companies may be overlooking

FullStory CEO Scott Voigt and CMO Kirsten Newbold-Knipp walk through best practices from their recent SaaStr Enterprise conference presentation.

4 expert strategies to optimize your product feedback loops

How effective product managers can use feedback loops to make more informed product decisions.