Resources

Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

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Mobile app analytics in the FullStory app
Deep Dive

What is mobile analytics? The complete guide

Providing fast and accurate insight into your users' mobile activities is crucial to staying competitive. Learn how mobile analytics tools can help you gain this insight.

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Blog Post

Your passport to better digital experience: 4 DX data opportunities for the travel and hospitality industry

Discover where travel and hospitality leaders are focusing their DX efforts in this article based on findings from a survey conducted by Forrester.

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Form abandonment symbol
Blog Post

Form abandonment: How to avoid it and increase your conversion rates

Most websites or apps see high rates of form abandonment. Here's how to identify where and why users are dropping off—and how to fix the problem.

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Symbol indicating a confused user
Blog Post

What's a frustrated session? All you need to know for a better UX

Find out what a frustrated session is and how it impacts your website or app, and why you need to avoid them.

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Blog Post

What is pinch-to-zoom? And why does it matter?

Learn about the pinch-to-zoom interaction, why it matters, and how to resolve the user frustration associated with it.

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An icon indicating a dead click.
Blog Post

What is a dead click? How to find and fix dead clicks for better UX

Dead clicks or dead links occur when a web page or email address cannot be found. Learn more about dead clicks and how they can impact your business.

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An angry face from a rage click
Blog Post

What are rage clicks? How to identify and address them

Find out what rage clicks are and why these frustration signals can be an insightful tool to better your customer experience.

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Blog Post

Travel, restaurants, and hospitality: 7 insights for the new normal

Experts from FullStory, Optimizely, and Arke share strategies for understanding and responding to the industry's changing landscape.

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A FullStory dashboard showing decreased conversion rates because of poor UI design.
Deep Dive

What is UI design? And how can you use it to create a perfect experience?

User interface design is a critical component in website and app optimization, conversion, and user happiness.

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