Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
How to convince your product manager that a bug needs fixing
Customer support is at the front lines of bug identification, but going from front line knowledge to fixing bugs takes a blend of tact and data.
The definitive guide to session replay
Session replay reproduces your user's online experience. But how should you use it? And how can you learn from it?
What is a heatmap? How to create and analyze them
Website heatmaps are one of the quickest ways to visualize and analyze large datasets. Find out what heatmaps are, how they’re created, and how you can use them to make data-driven decisions.
What is qualitative data? How to understand, collect, and analyze it
A comprehensive guide to qualitative data, how it differs from quantitative data, and why it's a valuable tool for solving problems.