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Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

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Customer Story

Why Gap Inc. chose FullStory’s Digital Experience Intelligence platform

By implementing FullStory, Gap Inc. is able to gain a comprehensive and granular understanding of customers’ experiences throughout the shopping process without compromising site speed.

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Customer Story

Shoppers Drug Mart boosts registration rate and restructures its support flow using FullStory

With FullStory, Shoppers' support team can diagnose errors by viewing instant session recreations—and share sessions directly with dev teams.

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FullStory Spark

Nominate the people and teams behind your favorite digital experiences

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Partner Day @ Spark

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Blog Post

5 ways SaaS marketers use DXI for action-ready insights

We rounded up five ways FullStory marketers use FullStory in day-to-day practices to monitor key metrics, optimize for success, and meet objectives.

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Form abandonment symbol
Blog Post

Form abandonment: How to avoid it and increase your conversion rates

Most websites or apps see high rates of form abandonment. Here's how to identify where and why users are dropping off—and how to fix the problem.

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Symbol indicating a confused user
Blog Post

What's a frustrated session? All you need to know for a better UX

Find out what a frustrated session is and how it impacts your website or app, and why you need to avoid them.

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An icon indicating a dead click.
Blog Post

What is a dead click? How to find and fix dead clicks for better UX

Dead clicks or dead links occur when a web page or email address cannot be found. Learn more about dead clicks and how they can impact your business.

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An angry face from a rage click
Blog Post

What are rage clicks? How to identify and address them

Find out what rage clicks are and why these frustration signals can be an insightful tool to better your customer experience.

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