Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
What is behavioral data & why is it important?
Learn the essentials of behavioral data and its transformative impact on customer experience. Our comprehensive guide provides the tools and knowledge to harness this power effectively.
4 real examples of how data democracy helps teams save time and money
Understand the importance of democratized data and how it helps disparate teams align, prioritize, and improve the digital experience.
FullStory overview: Action-ready DX insights for every team
The answers you need to build the perfect digital experience.
GOL Airlines improves customer satisfaction by streamlining their digital experience
Learn how Brazil’s largest domestic airline uses Digital Experience Intelligence to take the stress out of travel by anticipating customer needs.
How FullStory enhances Salesforce and deepens customer insights
FullStory session replay combines with Salesforce to support customers more efficiently and drive customer success more effectively.
Customer journey tools: Top rated and best available
Journey mapping tools help marketers identify pain points, tailor interfaces, and cultivate efficient, enjoyable experiences for customers.
A guide to the most important CRO metrics
Find out what CRO metrics you need to track, and why.
Good CX is everyone’s job—and democratized data is the key you’re searching for
Easy-to-interpret DX data empowers teams to work together to perfect the digital customer experience.
Infographic: Total Economic Impact™ study shows 451% ROI, increased conversions, and more
Explore some of the key findings from the TEI study conducted by Forrester Consulting.