Resources

Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

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Conversion rates as shown in the FullStory app.
Deep Dive

What is a conversion funnel? The complete guide

A conversion funnel describes the process visitors go through to become customers. It helps marketers analyze their efforts, optimize conversions and find ways to improve their funnels.

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DXI for mobile experience
Guide

DXI for Mobile Experience: Privacy, Performance, and Bandwidth

Businesses need to take steps to understand what impact their app has on customers and rapidly iterate.

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fs-dx-maturity-blog3-og-image
Blog Post

Don’t outgrow your DX tech

Learn tips for choosing digital experience technology that can meet your business’s needs as it grows and evolves.

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FullStory x Forrester. Webinar: Improve & Streamline Data Insights with DXI & Analytics Tools. Speakers: Kristen Newbold-Knipp, CMO, FullStory & Sam Somashekar, Principal Analyst, Forrester. Time. March 16, 10:30-11:15 AM ET.
Video

Webinar: 3 reasons why 2022 is the year to streamline your DX data insights

Why global digital experience leaders are improving and streamlining data insights.

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A FullStory dashboard showing decreased conversion rates because of poor UI design.
Deep Dive

What is UI design? And how can you use it to create a perfect experience?

User interface design is a critical component in website and app optimization, conversion, and user happiness.

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Guide

Recipe for success: Proven strategies for DXI-readiness

Proven strategies for DXI-readiness

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Guide

Accelerating your digital experience maturity

Understand the 3 pillars of DX and uncover strategies for future-proofing your site or mobile app.

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A magnifying glass zooming in on data.
Blog Post

Why is product analytics so important?

We dive into why product analytics is important to customer experience and how you can become better data-informed.

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A completed customer journey map
Blog Post

How to create a customer journey map

Map out how your customers navigate your website or app—and determine where you need to improve.

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