Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
Quantitative data examples to help you understand how to take action
Quantitative data is used for calculations or obtaining numerical results. Learn about the different types of quantitative data uses cases and more.
8 website heatmap examples to better your bottom line
Heatmaps can provide rich information about your website. Here, we explore examples of 8 great heatmaps and use them as inspiration for web strategy.
Categorical vs. quantitative data: The difference plus why they’re so valuable
Categorical & quantitative variables both provide vital info about a data set. But each is important for different reasons and has its own pros/cons.
Qualitative vs. quantitative data: what's the difference?
Qualitative and quantitative data differ on what they emphasize—qualitative focuses on meaning, and quantitative emphasizes statistical analysis.
Leveling up your mobile experience design
Your ability to connect with customers today and tomorrow is intertwined with your ability to provide an ideal mobile customer experience. Here's why.
5 user experience optimizations for the best holiday season ever
What can you do to ready your site or mobile app for the coming shopping frenzy? Learn actionable ways to optimize your user experience.
4 things you need to know about mobile Digital Experience Intelligence
Learn how to choose a Digital Experience Intelligence platform for your mobile product.
3 ways to improve mobile ecommerce experience
More and more visitors are ditching desktop for mobile ecommerce. Learn actionable ways to improve the experience of your mobile visitors.
Session Replay Q&A: How DXI makes the most of qualitative data
Find out how leading DXI platforms utilize Session Replay to present actionable qualitative data to product, UX, and engineering teams.