Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

3 digital experience steps for quick service restaurant brands to drive app usage and digital sales
A three-step approach to advance your QSR digital experience and drive app adoption.

5 key mobile app trends for 2021
Here are 5 key mobile trends to keep in mind as we head into 2021, brought to you by the team at leading mobile app agency, Yodel Mobile.
App frameworks: A story of transparency and time travel
How we created a "time machine" using Github to collect transparent metrics about our code.

FullStory delivers 411% ROI to an enterprise retailer according to a new Total Economic Impact study
How an enterprise retailer that deploys FullStory's digital experience analytics platform saw ROI of 411% and payback in under three months.
70 stats to build a business case for better digital experience
How do you get buy-in for the changes you need to enact to deliver better digital experience? Start by linking DX to business impact.
Building your ideal digital experience tech stack: Lessons from Jumbo Interactive's product lead
Follow these 3 steps to lay a technology foundation for digital experience success, starting with Segment and FullStory.
Clay Christensen's Jobs to Be Done framework: How to build better products
What is the Jobs to Be Done framework? Learn how Clayton Christensen's JTBD theory helps develop better products.
Watch | How to build an empathy-based, data-backed customer journey map
Jennifer Pyron from brand performance agency Mighty & True on building a customer journey map.
Watch | Measuring your mobile experience
Are your mobile analytics giving you the full story about your customer’s app experience?