Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
Clay Christensen's Jobs to Be Done framework: How to build better products
What is the Jobs to Be Done framework? Learn how Clayton Christensen's JTBD theory helps develop better products.
Watch | How to build an empathy-based, data-backed customer journey map
Jennifer Pyron from brand performance agency Mighty & True on building a customer journey map.
The qualitative + quantitative digital experience flywheel
Here's how you can quantitatively analyze your qualitative digital experience data to unlock an entirely new workflow.

Watch | Measuring your mobile experience
Are your mobile analytics giving you the full story about your customer’s app experience?
Watch | How to build better products by focusing on the why
FullStory’s Head of Product shares how to define, design, develop, test, and launch products.

Learn from power users and power-up your product
Find your power users in FullStory and learn how they get value from your product so you can improve it for all your users.
How many sessions do I actually need to watch?
How many sessions do you really need to watch? Whether you've recorded 100s of sessions—or millions—this will focus your efforts and save you time.

The Good and Bad of Product Friction
Learn how to identify product friction, solve for different types, and why it's not always a bad thing.

2 simple tips to speed up your website or ecommerce store
Performance affects bounce rates, cart values, SEO, and most importantly, Customer Experience. Improve performance with these 2 simple tips.