Resources

Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

Product Management
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Blog Post

8 website heatmap examples to better your bottom line

Heatmaps can provide rich information about your website. Here, we explore examples of 8 great heatmaps and use them as inspiration for web strategy.

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Blog Post

Categorical vs. quantitative data: The difference plus why they’re so valuable

Categorical & quantitative variables both provide vital info about a data set. But each is important for different reasons and has its own pros/cons.

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Video

Finding Needles in a Haystack: 5 Ways to Focus and Align on Optimizing Digital Experiences

Learn how DXI can help keep cross-functional teams focused and aligned on optimizing digital experiences

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Blog Post

What you need to know about data quality and DXI

Poor-quality data lacks the actionability teams need to make iterative improvements. Here's how Digital Experience Intelligence changes the game.

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Blog Post

Striking a balance between product management and customer advocacy

Advocating for your customers' needs has its limits. How can Digital Experience Intelligence help product teams triage needs? Read more to find out.

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Blog Post

Interviewing product designers? Ask these 8 questions

Product design is a complex, multi-faceted role. Use these eight questions to find out if a candidate is right for your design team.

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Blog Post

How product managers can improve cross-functional collaboration

Especially at technology-focused companies, product managers are the glue holding together an array of teams. Learn ways to improve communication.

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Blog Post

How Digital Experience Intelligence supercharges your tech stack

Look for DXI solutions that offer a robust library of out-of-the-box integrations and open APIs to help build a best-in-class tech stack.

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Blog Post

3 ways product teams can cultivate user empathy

Empathy puts the heart back in analytics. Use these three tactics to experience your website or app in the same way as your users.

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