Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

Ecommerce and DX data: 3 struggles (and 3 successes) of today’s online retailers
In a Forrester study commissioned by FullStory, retail and ecommerce business leaders shared challenges and successes with DX data and analytics.

3 cross-functional team structures used by DXI-ready companies
In part 3 of our series on DXI readiness, we explore 3 cross-functional team structures used by successful organizations.

Form abandonment: How to avoid it and increase your conversion rates
Most websites or apps see high rates of form abandonment. Here's how to identify where and why users are dropping off—and how to fix the problem.

Build a case for DXI at your finserv organization with these 5 stats
Uncover five digital experience findings from leaders at finserv companies from our survey, and how DXI is changing the game.

How I used FullStory before becoming a FullStorian
Senior Product Manager Christina Baumel shares how she used FullStory to become a better PM—before she even worked at FullStory.

What is pinch-to-zoom? And why does it matter?
Learn about the pinch-to-zoom interaction, why it matters, and how to resolve the user frustration associated with it.

What is a dead click? How to find and fix dead clicks for better UX
Dead clicks or dead links occur when a web page or email address cannot be found. Learn more about dead clicks and how they can impact your business.

3 digital experience fallacies and how DXI-ready companies break them down
Learn three fallacies—and data-driven antidotes—to transform poorly performing sites into an experience that customers will love.

3 ways to build a successful approach to Product Operations
FullStory’s Head of Product Operations shares insights on building a strong Product Ops approach.