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Tips, tutorials, guides, and product insights from Fullstory experts

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Examples of qualitative data.
Deep Dive

What is qualitative data? How to understand, collect, and analyze it

A comprehensive guide to qualitative data, how it differs from quantitative data, and why it's a valuable tool for solving problems.

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Data in the FullStory platform, including rage click and subscribers.
Deep Dive

What is quantitative data? How to collect, understand, and analyze it

A comprehensive guide to quantitative data, how it differs from qualitative data, and why it's a valuable tool for solving problems.

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Blog Post

Qualitative data: Examples and how to use it

Learn how to analyze qualitative data. We show examples of how to collect, organize, and analyze qualitative data to gain insights.

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FullStory Engineering Blog

Bootstrapping an Availability program using SRE principles

Learn how we leveraged the principles of Site Reliability Engineering to stand up a program to measure and optimize Fullstory’s availability.

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Customer Story

Flight Centre optimizes global retail ecosystem and improves operational efficiency with Fullstory

Flight Centre optimizes global retail ecosystem and improves operational efficiency with Fullstory's Digital Experience Intelligence.

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A customer journey map in FullStory
Deep Dive

How to understand, use, and build customer journey maps

A customer journey map is key to building a solid marketing strategy. We cover everything you need to know about customer journey maps, their different types, examples, and the steps to making your own.

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FullStory Engineering Blog

Creating scalable, testable, and readable React apps: Part 3

Should you separate React components into different categories? We think so. Read on to find out the benefits and concerns of doing so.

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A number sign
Blog Post

Quantitative data examples to help you understand how to take action

Quantitative data is used for calculations or obtaining numerical results. Learn about the different types of quantitative data uses cases and more.

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FullStory Engineering Blog

Increasing cost awareness by modeling cost-saving projects

Part II of a series about how Fullstory’s Technical Program Management team increases cost awareness by modeling cost-savings projects.

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