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Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

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Blog Post

How many sessions do I actually need to watch?

How many sessions do you really need to watch? Whether you've recorded 100s of sessions—or millions—this will focus your efforts and save you time.

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Blog Post

Jane looks to FullStory to fashion a seamless online experience

How Jane's eCommerce team uses insights from FullStory to understand and improve the customer experience online. "It's critical."

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Blog Post

Heatmaps for engagement on FullStory: Visualize user clicks online

FullStory now has Engagement Heatmaps: These colorful visualizations show you how aggregate users are interacting with your site or app.

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Blog Post

Wherefore art thou, usability testing?

User testers for hire lack the intrinsic motivations of real, actual users. What if there was a better way?

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Blog Post

The 7 causes of bad user experiences

What bad web design drives frustrating user experiences? Go to school on the 7 primary drivers of bad UX.

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Blog Post

Shopify improves their help center with Session Replay

Help centers are scary—users need answers that solve their problems quickly. Shopify improves the user experience by using FullStory and Optimizely.

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Blog Post

How FullStory Drives Conversions for Car Insurance Company

Metromile uses FullStory session replay to understand complex UX flows as well as optimize conversions with A/B tests using Optimizely.

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Blog Post

How FullStory helps TravelPerk give first-class customer service

Solving UX problems, going live with customer support, and finding the bugs that hurt Net Promoter Scores.

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Blog Post

How Wistia’s growth team uses FullStory to run experiments

How Fullstory can help after you launch, to keep developing — with real, live feedback from actual customers.

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