Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
What is user analytics? An in-depth guide to user analysis
Metrics can be hugely helpful when trying to get a handle on user behavior. Unfortunately, many businesses don’t leverage that power and instead make decisions based on incomplete data.
User retention metrics 101: The most important metrics to use
There are many ways execute of a user retention strategy, but it won't mean much unless you know which metrics to track.
The 15 top UI design tools to create great designs
We’ve compiled all the best UI design tools so you can create better designs. Learn the different types, why you need UI design tools, and how to choose the right one.
Jacaranda Finance improves conversion rates by 20% with FullStory
How Jacaranda, an Australia-based online loan service, improves the user experience, from application to customer support.
What is A/B testing? And why is it so important?
A/B testing is the process of comparing two versions of the same product to determine which is the most compelling for users. Learn more about A/B testing here.
User retention rate: How to calculate it & why it's critical
User retention rate is a valuable metric because it answers the question: When I acquire a new user, how often do they return?
Consumer survey: The industries that are nailing digital experiences (and which have room to grow)
Consumers rate their digital experiences for retail, grocery, finserv, healthcare, and utilities.
How DailyPay uses FullStory’s intelligence, integrations, and insights for better CX
Find out how 9 DailyPay teams are using DXI to transform their customer insights and feedback loops.
The Experience Quality Index: 3 elements of a memorable user experience
The Experience Quality Index outlines the three must-haves for an exceptional digital experience: Value, Ease of Use, and Delight.