Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
Accelerating your digital experience maturity
Understand the 3 pillars of DX and uncover strategies for future-proofing your site or mobile app.
3 actionable ways to turn journey maps into digital intelligence
In this guide, find out how COVID changed holiday ecommerce and learn what retailers can do to adapt.
5 experimentation strategies for the new normal
In this guide, learn actionable ways teams can lean into experimentation and thrive despite obstacles.
Why is product analytics so important?
We dive into why product analytics is important to customer experience and how you can become better data-informed.
What is user friction? How to avoid the mistakes and optimize your UX
User friction is when something stands in the way of creating an optimal user experience. Discover how you can use it to boost your usability.
What is product analytics? Your ultimate guide
A comprehensive guide to product analysis and analytics platforms, how important they are, and why they’re a valuable asset for your bottom line.
The 8 mobile metrics high-performing teams must track
Optimizing mobile performance for your organization? Use this guide to narrow focus on critical metrics.
How to create a customer journey map
Map out how your customers navigate your website or app—and determine where you need to improve.
What is quantitative data? How to collect, understand, and analyze it
A comprehensive guide to quantitative data, how it differs from qualitative data, and why it's a valuable tool for solving problems.