Resources

Tips, tutorials, guides, and product insights from Fullstory experts

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Customer Story

Jacaranda Finance improves conversion rates by 20% with Fullstory

How Jacaranda, an Australia-based online loan service, improves the user experience, from application to customer support.

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Funnel completion and drop-off in the past 30 days
Deep Dive

What is A/B testing? And why is it so important?

A/B testing is the process of comparing two versions of the same product to determine which is the most compelling for users. Learn more about A/B testing here.

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User retention dashboard in the FullStory app
Deep Dive

User retention rate: How to calculate it & why it's critical

User retention rate is a valuable metric because it answers the question: When I acquire a new user, how often do they return?

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Report

Consumer survey: The industries that are nailing digital experiences (and which have room to grow)

Consumers rate their digital experiences for retail, grocery, finserv, healthcare, and utilities.

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Blog Post

How DailyPay uses Fullstory’s intelligence, integrations, and insights for better CX

Find out how 9 DailyPay teams are using DXI to transform their customer insights and feedback loops.

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Blog Post

The Experience Quality Index: 3 elements of a memorable user experience

The Experience Quality Index outlines the three must-haves for an exceptional digital experience: Value, Ease of Use, and Delight.

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Blog Post

How to monitor and optimize your website for Google’s Page Experience ranking

Everything you need to know about the Google Page Experience signal and how Fullstory helps keep your site up to speed.

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A dashboard in the FullStory app showing session replay metrics and rage clicks
Deep Dive

The definitive guide to session replay

Session replay reproduces your user's online experience. But how should you use it? And how can you learn from it?

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fs-dxi-travel-hospitality-og
Blog Post

Open mic: 5 must-read quotes about DX in travel and hospitality

Read why travel industry experts are focusing on Digital Experience Intelligence (DXI) to jet-propel teams into prosperity.

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