Resources

Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts

UX
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Blog Post

The 7 causes of bad user experiences

What bad web design drives frustrating user experiences? Go to school on the 7 primary drivers of bad UX.

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Blog Post

Shopify improves their help center with Session Replay

Help centers are scary—users need answers that solve their problems quickly. Shopify improves the user experience by using FullStory and Optimizely.

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Blog Post

How FullStory Drives Conversions for Car Insurance Company

Metromile uses FullStory session replay to understand complex UX flows as well as optimize conversions with A/B tests using Optimizely.

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Blog Post

How FullStory helps TravelPerk give first-class customer service

Solving UX problems, going live with customer support, and finding the bugs that hurt Net Promoter Scores.

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Blog Post

What is session replay useful for?

Session replay can speed bug fixes, give support superpowers, boost conversion rates, help understand UX, and more.

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Blog Post

How Wistia’s growth team uses FullStory to run experiments

How Fullstory can help after you launch, to keep developing — with real, live feedback from actual customers.

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Blog Post

How FullStory helps Clubhouse save time

The Clubhouse team shares with us how FullStory session replay is used to diagnose bugs quickly and solve issues around design.

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Blog Post

3 ways FullStory is indispensable in improving travel booking

Read how TST uses FullStory in their production process to help capture and understand when things go wrong.

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An example of a website heatmap.
Deep Dive

What is a heatmap? How to create and analyze them

Website heatmaps are one of the quickest ways to visualize and analyze large datasets. Find out what heatmaps are, how they’re created, and how you can use them to make data-driven decisions.

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