Gartner®, Hype Cycle™ for User Experience

Put your customers first with product analytics

According to Gartner®, “tracking, understanding and influencing the user activity through the digital experience created is becoming vital to running an organization.” 

This recent report by Gartner® can help you better understand what tools and technologies can be most effective for improving the user experience. The report also examines the full context of product analytics, evaluating which tools are in the early stages of development versus those already widely in use. With the quick evolution of product analytics technologies, these platforms are quickly approaching mainstream adoption. 

Explore insights from the 2023 Gartner® Hype Cycle™ for User Experience report to learn how product analytics supports UX as a core competency, and what vendors have been recognized (Fullstory recognized as a Sample Vendor), under the Product Analytics section.

Access this report from Gartner® to understand:

  • If product analytics is right for your organization

  • How product analytics helps teams center the needs of users

  • How your organization should prepare for and onboard such analytics

Disclaimer: Gartner®, Hype Cycle™ for User Experience, 27 July 2023, Frank O’Connor, Brent Stewart, Will Grant

Gartner is a registered trademark and service mark and Hype Cycle is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.