From click to clarity
The most trusted name in behavioral data analytics
We capture hundreds of events and signals that help you understand the sentiment implied by every action.
With Fullstory you can...
Build AI ready models
Watch real-time replays
With Fullstory you can...
Build AI ready models
Watch real-time replays
Unlock greater customer insights
With superior data comes superior personalization. This leads to more satisfied customers, increased loyalty, and higher ROI. And it all starts when you get a clearer picture of your customer with Fullstory.
The data you need to win loyal customers for life
Use case
Introduce user-specific discounts
Identify signals of intent and frustration
Detect and deter bad actors in real-time
Business impact
Increase conversion rates, improve profitability
Improve experiences & build customer loyalty
Minimize costs associated with fraud
How behavioral data from Fullstory plays a critical role in Boohoo's success
Jonny Longden
Group Digital Product Director at Boohoo Group
Additional resources
Learn the essentials of behavioral data and its transformative impact on customer experience.
A field guide and workbook to help leaders prioritize and plan how to address the biggest challenges
Learn how quality data transforms business strategy, driving decisions with insight on accessibility, timeliness, relevance, and accuracy.