Resources
Tips, tutorials, guides, and product insights from FullStory’s Digital Experience Intelligence experts
Infographic: 1600+ consumers speak out about online shopping habits
Learn what shoppers think about ecommerce versus in-person retail, and what companies can do to adapt.
Why Digital Experience Intelligence works for retail teams
How leading online retailers use DXI to continuously optimize the digital customer experience.
The state of digital shopping 2021
In this report, find out how COVID changed holiday ecommerce and learn what retailers can do to adapt.
Holiday code freezes: Unwrapping the pros and cons
Code freeze has been a standard practice for ecommerce sites for years. But are the benefits still worth the risks? Let’s explore.
Why Gap Inc. chose FullStory’s Digital Experience Intelligence platform
By implementing FullStory, Gap Inc. is able to gain a comprehensive and granular understanding of customers’ experiences throughout the shopping process without compromising site speed.
Leading the Sales Development team at FullStory
We sat down for a quick Q&A with FullStory's Sales Development Representative team managers, Odi Bosah and Paloma Warden.
A journey into FullStory solutions engineering
Solutions Engineers are a hybrid role at FullStory. Sabrina Li shares her experience as a Solutions Engineer and the work that the SolEng team does.
Building the ideal ecommerce tech stack for growth
How to build an ecommerce stack that’s tailored to your business—and, more importantly, your customers.
Finding Needles in a Haystack: 5 Ways to Focus and Align on Optimizing Digital Experiences
Learn how DXI can help keep cross-functional teams focused and aligned on optimizing digital experiences
What is a heatmap? How to create and analyze them
Website heatmaps are one of the quickest ways to visualize and analyze large datasets. Find out what heatmaps are, how they’re created, and how you can use them to make data-driven decisions.
What is quantitative data? How to collect, understand, and analyze it
A comprehensive guide to quantitative data, how it differs from qualitative data, and why it's a valuable tool for solving problems.
The definitive guide to session replay
Session replay reproduces your user's online experience. But how should you use it? And how can you learn from it?