Insightful heatmaps built on powerful data
Everyone from software engineers to brand marketers can decipher user behavior with easy-to-interpret engagement maps.
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Built for every decision on the page
See what catches users’ eyes
See how users move through any page or app, and spot what’s holding attention and what’s getting ignored.
Prove what's working before you ship
Know which design and messaging choices are landing and which are sending users astray, so nothing ships on a hunch.
Stop guessing what to test next
Pinpoint where scroll and click behavior signals an opportunity, and give your team the evidence to prioritize it.
Real users weigh in on Fullstory’s Heatmaps
"Fullstory is an amazing and wonderful tool that is easy to use and it allows me to see what customers are doing. It's a nice tool that supports incredible features such as segments, journeys, heatmaps and much more. It helps me to see how clients interact with our website. Fullstory is very easy and simple to deploy."
Heatmaps that make engagement easy to action
See revenue impact of every element
Overlay revenue, average order value, and conversion rates to see which elements drive results and which cost you.
Find the 'why' behind any trend
Move instantly from any heatmap trend to the underlying experience and see exactly what users encountered.
COMING SOON
Instantly see what's working—and what's not
Compare historical heatmaps to what’s happening now, diagnose shifts in behavior, and know what to do next.
Trusted by thousands of teams
