EMEA: The state of digital experiences 2023
Is your company relying on brand loyalty as a customer retention strategy? If so, it’s time to rethink your approach.
A new survey reveals that nearly half (47%) of EMEA consumers have no preference which online shop or site they transact with, “as long as it works.”
This data turns the established view of customer loyalty on its head, exposing that shoppers are loyal to great experiences—not to brands.
In this report, you’ll learn:
What consumers want (and don’t want) from a digital experience
Which industries are hitting the mark with their digital experiences, and which have room to improve
More data-backed consumer trends to look for in the coming months and years
Download the report for a complete look at digital customer experience trends for 2023 and beyond.