Leveraging speed for competitive advantage: 5 ways your data platform can drive faster growth
Insights · 5 min read

Leveraging speed for competitive advantage: 5 ways your data platform can drive faster growth

Discover five ways your data platform can drive growth by enabling you to quickly analyze and act on data insights.

What is data discovery? Process, methods & why it matters
Insights · 10 min read

What is data discovery? Process, methods & why it matters

Explore data discovery and its role in enhancing business performance through scanning, mapping, and automation.

What is behavior analytics? Definition, examples, and tools
Insights · 11 min read

What is behavior analytics? Definition, examples, and tools

Explore how behavioral analytics converts data into actionable insights, enhancing personalization and decision-making.

10 conversion rate optimization best practices to better your bottom line
Tips and Tricks · 8 min read

10 conversion rate optimization best practices to better your bottom line

We break down some of the conversion rate optimization best practices that will help you scale.

Qualitative data: Examples and how to use it
Insights · 7 min read

Qualitative data: Examples and how to use it

Learn how to analyze qualitative data. We show examples of how to collect, organize, and analyze qualitative data to gain insights.

What is behavior analytics? Definition, examples, and tools
Insights · 11 min read

What is behavior analytics? Definition, examples, and tools

Explore how behavioral analytics converts data into actionable insights, enhancing personalization and decision-making.

Predicting customer behavior with data
Insights · 10 min read

Predicting customer behavior with data

Explore how to predict customer behavior with data and gain insights to enhance marketing strategies and product development for better engagement.

Benchmark Email uses Data Direct to automate workflows and activate data

Benchmark Email uses Data Direct to automate workflows and activate data

Benchmark Email VP of Product Marketing Allie Wolff shares how they use Data Direct to streamline everyday processes and grow revenue.

Shopify improves their help center with Session Replay

Shopify improves their help center with Session Replay

Help centers are scary—users need answers that solve their problems quickly. Shopify improves the user experience by using Fullstory and Optimizely.