Exclusive access: Retail findings from the 2025 Benchmark Report

Get the retail-only edition of the 2025 Benchmark Report, plus the Retail Maturity Matrix, to help you find and fix friction faster.

Retail is busier than ever. Shoppers are exploring and adding to cart, but too often hit friction in the moments that matter. Small hiccups lead to big drop-offs and lost sales.

Built on 14B+ digital sessions, the 2025 Benchmark Report reveals what’s really happening in retail today. In this edition, you’ll see:

• Mobile vs. desktop breakouts for key metrics—where each channel shines and struggles

• Year-over-year retail trends showing what’s improving, slipping, and here to stay

• Journey breakdowns highlighting where shoppers stall and hidden friction points

You’ll also get the Retail Maturity Matrix, a four-stage guide to assess your team’s use of behavioral data, where to go next, and how to get there.