FullStory for Marketers
See a clear path to conversion at every stage of the funnel
Optimize your customer journeys with complete information on their interactions.
Identify
See where visitors and users take the action you were hoping for—and where they get off the happy path.
Optimize
Form hypotheses to test, iterate, and measure your way to smoother user journeys.
Show
Demonstrate the impact of your team’s efforts with full capture of the metrics you need.
Additional Resources
Blog Post
Connecting the web of omnichannel experiences
Server Side APIs empower teams to build better customer experiences by reconciling data tracked in third-party systems with DX insights.
Blog Post
How to monitor and optimize your website for Google’s Page Experience ranking
Everything you need to know about the Google Page Experience signal and how FullStory helps keep your site up to speed.
Blog Post
How product analytics plays a part in each phase of DX maturity
Find out how product analytics and Digital Experience Intelligence change from one phase of DX maturity to the next.