Serve up more seamless experiences
Identify friction, fix it fast, and lift order completion across web, app, kiosk, and delivery partner experiences.


Reduce cart abandonment.
Spot failed payments, broken promo codes, and slow pages in real time. Prioritize fixes that lift order completion and prevent lost revenue.

Improve ordering and delivery continuity.
Connect behavior across web, app, kiosk, and delivery partner flows. Find handoff breaks, validate fixes with real sessions, and keep orders moving.

Safeguard loyalty and promo spend.
Detect suspicious redemption patterns and duplicate accounts, resolve disputes faster, and protect rewards without disrupting good customers.
Grow revenue
Leverage Fullstory’s session replay to pinpoint and remove friction in the user journey, reduce cart abandonment, and strengthen brand trust for higher ROI.
Drive engagement
Boost satisfaction and engagement with optimized site and app experiences powered by data-driven insights from Fullstory.
Build loyalty
Address customer needs in real-time to foster trust and keep your customers coming back for more.
“fully understand frictional points in our processes…”
"Fullstory really helps us fully understand frictional points in our processes…With just web analytics, you don't get that. You can see where people are falling out, but not why."
“enhance our online platform”
"Working with Fullstory allows us to delve deep into the digital behaviors of our customers...By identifying and addressing friction points, we can enhance our online platform, making it more intuitive and customer-friendly."
Additional resources

See how this hospitality group streamlines its data-driven decision-making processes across its extensive portfolio.

See how Pizza Hut uses Fullstory to optimize its global customer experience in over 110 markets.

See how this global brand delivers more value to customers by removing bugs and optimizing internal processes.

Explore how Papa John’s improves customer journeys using data-driven insights from Fullstory and Google Cloud.

Use this interactive Maturity Matrix to find out where your org stands with behavioral data and AI maturity, then get personalized insights and resources.

Bad experiences drive customers away. Discover the main causes of online frustration and how to fix 'em.



