Food & Beverage

Serve up more seamless experiences

Identify friction, fix it fast, and lift order completion across web, app, kiosk, and delivery partner experiences.

Get the food & beverage guide ➔

Hand holding a phone with a food delivery app (salad bowl and price)—a mobile ordering moment used for food and beverage analytics.

71.5%

Lost revenue reclaimed from a single error identified by Chipotle

6.5%

Increase in total transactions at Pizza Hut

4%

Of shoppers encountered an “Unable to Process Order” error, discovered with Fullstory at Riachuelo

An online food menu for 'Build-Your-Own' items, showing a user flow (orange line) ending with an abandoned cart and a callout reading "Cart: 3,826 Lost Conversions."

Reduce cart abandonment.

Spot failed payments, broken promo codes, and slow pages in real time. Prioritize fixes that lift order completion and prevent lost revenue.

Find blockers and keep checkout moving ➔

Digital experience overlay on a pizza menu page showing a path from "Menu" to "Checkout" with a +23% conversion improvement indicated by a smiling face icon.

Improve ordering and delivery continuity.

Connect behavior across web, app, kiosk, and delivery partner flows. Find handoff breaks, validate fixes with real sessions, and keep orders moving.

Keep orders moving across every channel ➔

A mobile screen showing a pizza order with a "20% off" promo, overlaid with an "AI Session Summary" box confirming: "User was offered personalized 20% discount based on their previous purchases."

Safeguard loyalty and promo spend.

Detect suspicious redemption patterns and duplicate accounts, resolve disputes faster, and protect rewards without disrupting good customers.

See how to safeguard loyalty and promo spend ➔

Pizza Hut transforms global customer experience

With Fullstory, Pizza Hut gained deeper insights into customer interactions, facilitating cross-functional collaboration and enabling targeted strategies tailored to specific market needs.

6.5%Increase in total transactions
110Global Markets Served
6.5%Increase in total transactions
110Global Markets Served

Chipotle chips away at DX issues to improve customer satisfaction

Fullstory empowered Chipotle to identify and resolve friction points on their website and app, enabling smoother customer experiences and more streamlined operations.

71.5% of lost revenue reclaimed by fixing a single error
3,500+ global locations monitoring menu item availability
industry-slider-image-Chipolte
71.5% of lost revenue reclaimed by fixing a single error
3,500+ global locations monitoring menu item availability

Travel + Leisure Co. increases conversions and reduces time to booking

Travel + Leisure used Fullstory to proactively address booking issues, reduce checkout time, and optimize feature usage for a more delightful customer experience.

9% increase in conversion rate for key feature
18.5% decrease in time to booking
industry-slider-image-Travel-Leisure
9% increase in conversion rate for key feature
18.5% decrease in time to booking

Lowe's optimizes operational efficiency

By leveraging Fullstory’s Fullcapture, Lowe's filled critical data gaps in areas like product availability and error management, enabling real-time adjustments and saving significant operational costs.

Millionssaved through timely and cost-efficient error resolution
Millionssaved through timely and cost-efficient error resolution
Grow revenue

Grow revenue

Leverage Fullstory’s session replay to pinpoint and remove friction in the user journey, reduce cart abandonment, and strengthen brand trust for higher ROI.

Drive engagement

Drive engagement

Boost satisfaction and engagement with optimized site and app experiences powered by data-driven insights from Fullstory.

Build loyalty

Build loyalty

Address customer needs in real-time to foster trust and keep your customers coming back for more.

5-star rating

“fully understand frictional points in our processes…”

"Fullstory really helps us fully understand frictional points in our processes…With just web analytics, you don't get that. You can see where people are falling out, but not why."

Read the Chipotle Customer Story
5-star rating

“enhance our online platform”

"Working with Fullstory allows us to delve deep into the digital behaviors of our customers...By identifying and addressing friction points, we can enhance our online platform, making it more intuitive and customer-friendly."

Read the Papa John’s Blog

Additional resources

fs-papa-johns customer story
How Papa John’s elevates online interactions with precision data collection

Explore how Papa John’s improves customer journeys using data-driven insights from Fullstory and Google Cloud.

Read the blog

Serve up more seamless experiences

Schedule a demo to explore how Fullstory can work for your organization.

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Fullstory for Retail & Ecommerce

Uncover user behavior, resolve conversion issues, and enhance shopping experiences

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Fullstory for SaaS

Gain a clear view of user behavior and optimize every interaction to drive growth and retention.

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