Build trust in every transaction with behavioral data
Elevate banking and insurance services by creating seamless, secure user experiences that foster trust and drive retention.
Get the financial services guide ➔

200%
Increase in conversions for Everpaw, a subsidiary of Pinnacle Pet Group
80%
Reduction in ticket resolution time for Finicity
20%
Increase in application form conversions for Jacaranda Finance

Deflect tickets before they happen.
Spot and resolve friction early with complete behavioral visibility. Metrics and signals reveal where key flows break so you can fix issues before customers reach out and keep SLAs on track.

Personalize every experience.
Understand intent in real time to deliver seamless, relevant interactions. Behavioral insights help refine journeys, raise completion rates, and grow multi-product adoption across web and mobile.
Personalize every journey in real time ➔

Strengthen digital trust and compliance.
Maintain transparency and fairness across every interaction. Privacy-first behavioral data gives risk and compliance teams confidence in outcomes while protecting accessibility for every user.
Lower costs
Cut investigation time and support costs by finding and fixing friction faster. Keep SLAs steady and reduce avoidable tickets.
Higher conversion
Raise completion and product adoption by removing stall points in onboarding, funding, and account access.
Stronger trust
Reduce disputes and fraud losses with auditable evidence. Meet accessibility and compliance expectations to build confidence.
“ clear, complete picture.”
“...Fullstory goes from very macro-level analyses all the way down to individual interactions, so you can get a clear, complete picture.”
“ it’s paying dividends”
“Fullstory enables us to identify those small things that will have an outsized impact on our KPIs. We’re using these insights to make every improvement we can, and it’s paying dividends… "
Additional resources

See how this banking platform improves fraud detection process and data collection best practices.

How this Australia-based online loan service, improves the user experience, from application to customer support.

Learn how this software development company prioritizes privacy, resolves bugs, and decreases time-to-value.

Real-world examples of how a behavioral data solution can support your organization’s fraud prevention practices.

Get a competitive edge when you leverage behavioral data.

Learn how Fullstory’s mobile app analytics helps teams deliver seamless, personalized experiences in retail, travel, finance, and more.


