Digital Leadership: Accelerating Growth with Data and Analytics

On-Demand Webinar | February 2021

The events of the past year have changed the way we think about digital experience, and organizations that are serious and strategic about digital transformation are leaping ahead of the rest.

Kirsten Newbold-Knipp, Fullstory's Chief Marketing Officer, and guest speaker James McCormick, Principal Analyst at Forrester, host this on-demand exploring Digital Leadership: Accelerating Growth with Data and Analytics, featuring Forrester’s Winning Strategies for Getting Digital Experience Right.

In this webinar, you’ll learn: 

  • How the best-of-the-best are connecting data and experience to accelerate growth

  • The value of the Digital Experience Roadmap as a tool to scale your digital data, analytics and experience optimization efforts

  • How to avoid common traps when bringing together data and experience 

  • How digital experience platforms like FullStory can bridge the connection so you can turn analytics into action


James McCormickPrincipal Analyst at Forrester
Kirsten Newbold-KnippChief Marketing Officer at FullStory